Marta Talks Permanent Hair Removal on Great Day Connecticut

BERLIN & SHELTON, CT — Marta Irene, licensed master electrologist and founder of Absolutely Permanent Hair Removal, appeared on Great Day Connecticut Today on WFSB Channel 3 this week to answer a question that confuses viewers across the state: is there really a way to remove unwanted hair for good — and if so, how?

Her on-air message was simple and, for many watching, surprising. Women and men can only get genuinely permanent hair removal from one method: electrolysis. It is the single technique recognized by the U.S. Food and Drug Administration as permanent hair removal — and after more than 20 years treating clients at her Berlin and Shelton studios, Marta has made public education about that distinction part of her life's work.

Setting the Record Straight on Air

Between the segments on lasers, at-home devices, and the latest "permanent" beauty gadgets, Marta explained why the marketing so often outruns the science. "Almost everything sold as permanent hair removal is not permanent at all," she told the hosts. "The FDA is very clear. Only electrolysis permanently removes hair. Everything else either removes it temporarily or reduces it."

That single fact reframes a lot of what viewers think they know. Shaving, waxing, threading, and depilatory creams all remove hair temporarily — the follicle survives and the hair returns. Laser, despite how it is advertised, is classified by the FDA as permanent hair reduction, not removal, because treated follicles can regrow, especially after hormonal changes.

Not Just for Women — Men, Too

One point Marta was especially keen to make on Great Day Connecticut is that permanent hair removal is not a women's-only concern. "Men come to me for the same reason women do — they want to stop managing hair that never quits," she said. Neck and nape lines, backs, shoulders, ears, brows, and ingrown-prone beard areas are all common requests.

Because electrolysis works follicle by follicle rather than relying on pigment, it treats every hair color and every skin tone equally — black, brown, blonde, grey, red, and white hair, on fair skin through deep brown and Black skin. That universality is exactly why it remains the only method that works for everyone, regardless of gender.

Why Electrolysis Is the Only Permanent Method

As Marta explained to viewers, electrolysis does not depend on light or luck. A fine, sterile probe — about the width of a single hair — is guided into the follicle alongside the hair. A precise current then destroys the dermal papilla, the cluster of cells responsible for growth. Once that papilla is destroyed, the follicle cannot produce a hair again. Ever.

For a deeper look at how the treatment actually works, Marta points viewers to The Science of Electrolysis, and for the honest comparison so many people ask about, Electrolysis vs Laser Hair Removal and Why Laser Isn't Always Permanent.

A Public-Education Mission

Appearances like this one are part of a broader effort Marta has led for years: cutting through the marketing so people can make informed choices about their own bodies. "I do not mind that laser and other methods exist," she said on air. "I mind when people are told something is permanent when it is not. If you understand the difference, you can decide what is right for you."

Missed it live? Watch Marta's segment on WFSB. Viewers who caught the segment and want the full answer can read Is There a Way to Permanently Remove Body Hair? or come in for a free consultation.

About Absolutely Permanent Hair Removal

Absolutely Permanent Hair Removal is a two-location electrolysis practice with studios in Berlin, CT and Shelton, CT, founded and led by licensed master electrologist Marta Irene. The practice specializes exclusively in permanent hair removal for women and men of every hair color and skin tone.

To schedule a free consultation or ask about your specific hair, call (203) 913-1189 or book online. Marta is always happy to look at what you are dealing with and tell you honestly what permanent removal would involve.